"strobe effect" on ion

How do I program my lights to pop on and off in different colors. I have 8 lights and I want various lights to come on in different colors at different times.  I am assuming that would be using step based effects? Can something like that then be turned on and off without using cues or do I have to preheat a cut for those lights... Can I busk it? Hope this makes sense. Can you also simply explain how macros are used and what they are?

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