Hog III does not currently include a matrix or bitmap function.
To achieve the desired effect, you would need to manually program the cells or run them from a media server that supports pixel-mapping (such as Catalyst, Maxedia, or Hippotizer).
You can however easily program very diverse effects by experimenting with the 'Buddying' and 'Grouping' features found in the manual (or by pressing 'Help' on your console).